Selling Insights – Solutions Based On Insights:
Selling Insights was founded in 2004 in the highly competitive consumer products industry. Our inception in the dot com era, and steady grown since has been based on one simple philosophy:
If our customers don’t grow… we don’t grow.
You’ve heard of full service marketing firms that provide creative elements and branding, and consulting groups that give excellent advice and provide a nice 3 ring binder to put on your bookshelf. Even these days with solutions at every corner, binders do not bring in dollars and the tech tool of the day does not mean it will work for your business. Finding a company that can assist you on the right solution for your business that also considers what you have tried, is simply a rarity. We are Selling Insights. Not a consultant, but instead, a listener, a confidant and most importantly a solutions provider.
It may sound like yet another cliché, but it truly does take real business and life experience to offer excellent solutions. With 90% of our employees having 12+ years of work experience, we know that the brand and what your company represents is a critical long-strategy that takes experience that will impact your result. It is easy to get wrapped up in a website with an innovative design, but without understanding how this impacts sales; the exercise is detrimental to your long term success which wastes both critical time and sales.
A Different Approach:
We have all sat in those meetings where we have walked out and said to ourselves, “what have we accomplished.” It is that gut wrenching feeling of knowing that you are wasting valuable time on a solution that will never see the light of day. It is for this reason, that our seasoned professionals on every engagement ask the following questions…
“What is the business need?”
“What are you trying to accomplish?”
“What will save you time and $$ and take this off of my plate for the long-term?”
We are Smart People, not Sales People with experience that will make the implementation of our solution a success. If Selling Insights does not have the experience in the area of the solution you need, we will not provide less than excellent options, but instead will decline the engagement. Our reputation is our future and our customers our life blood.
CREATIVE
Creative Concept Strategies
Selling Insights provides creative concepts that are not just overpriced logos and identity packages (i.e. business cards, stationary, basic website, etc. etc.) that can be done on an old version of Photoshop. Instead Selling Insights develops a brand and a concept to be truly remembered! In the world of overdone ideas that are too complex or lack originality, it is absolutely critical to focus on marketing elements and innovation that is simple, unique, most importantly, captures your customer’s attention.
Whether you’re a restaurant concept seeking a unique niche, a healthcare provider that wants to test a new patient care program, or software firm wondering where all of the innovation you have created is applicable, Selling Insights will provide the solutions.
Our Offerings Include:
- Concept Creation Strategy.
- Consumer Intercept and Market Testing.
- Interactive Web Development
- Market Research Driven Collateral and Presentations
- Franchise Program Development
Development
Program Development
Selling Insights provides promotional programs and innovative tools that will allow your organization to achieve immediate results. As much as you want to believe it has never been done before…..it has. The technology exists, the programs have been developed, its just a matter of finding the insights, finding the right technology solution and making certain that it is applicable to your business.
Some Examples of Our Work Include:
- Toolkits for entire programs delivered to one or multiple locations.
- Sales Presentations including analytic industry insights.
- E-Commerce Store that integrate with warehouse fulfillment
- Customer Relationship Marketing (CRM) programs
- Credit Card Recurring Revenue Solutions
- Strategic Partnership Platforms that bring vendors and customers together
- Rebates & Coupons.
- Search Engine Optimization (SEO) & SEM that get you noticed online
- Consumer Testing utilizing dedicated usability labs with targeted consumers.
- Point of Sale Consumer Data Capture with Integrated Promotional Program.
- Patient Medical Record / Data Capture / Contact Program Integration
Strategy
Thought Leadership (Providing Solutions On-Site)
We know what you’re thinking…”I need to flush this out with my team before I jump into a full scale engagement with your company or any company,” or ”I know exactly what we need, and feel we have a pretty good solution to move on. All I need is some “thinking time” to flush out the key issues. All I need are dedicated resources to put this to bed, once and for all…”
If you don’t have the budget for headcount to hire the expertise that you need to implement one of your mission critical programs or support your existing team, Selling Insights can offer our outsourced expertise for these limited engage- ments.
Our Thought Leadership Program currently provides 75 professionals to companies of every size and level of complexity. Each engagement typically involves placing a Selling Insights Leader on site at your business for a period spanning 2 weeks to 1 year to provide the critical expertise that finishes your project once and or all.
